You're Shopping for The Whole Family
You're not just picking something for yourself. You're the one who reads the label for everyone in the house, and you want one clean routine that works for the adults and the kids without a fight.
Based on your answers, Dr. Michelle put together a simple starter for the whole family. The same clean, fluoride-free formula in two flavors: mint for the grown-ups, mixed berry for the kids.
See My Recommended Routine
Why You Got This Result
Here's What You Told Us
Your routine recommendation is built directly from your answers. Here's what stood out.
You Make the Call for Everyone
You decide what goes in your whole family's mouths, so it has to be something you actually trust.
The Kids Have to Like It
A clean product only helps if they'll actually use it. Flavor isn't a nice-to-have, it's the whole game with kids.
You Want Easy and Safe
Fluoride-free, a familiar tube, nothing new to teach. Something that fits the morning routine you already have.
Dr. Michelle's Take
Kids swallow toothpaste. It's just what happens. That alone is a good reason to look closely at what's in the tube your family reaches for every morning.
The best oral care for a family is the one everyone will actually use. That means clean ingredients in a format and a flavor that doesn't start a fight at the sink.
That's why Dr. Michelle's pick for families is the toothpaste, not the powder. It's fluoride-free and powered by hydroxyapatite, the mineral your enamel is naturally made of, in the familiar tube your kids already know, with a mint the grown-ups like and a berry the kids love.
Your Recommended Routine
One Clean Routine, Two Flavors
No new habits, no separate systems. The same fluoride-free formula for everyone, just in the flavor each person likes.
Grown-Ups Brush with Mint
The adult Mint Remineralizing Toothpaste. Clean, fluoride-free, and powered by hydroxyapatite. The same tube format you're used to.
Kids Brush with Mixed Berry
The same clean formula in a mixed berry flavor kids actually ask for. Brushing time gets a lot easier.
Dr. Michelle's Recommendation For You
The Family Starter Toothpaste Bundle
Mint + Kids Mixed Berry Toothpaste
One easy way to get the whole family on clean oral care. Both tubes are fluoride-free and powered by hydroxyapatite, the mineral your enamel is naturally made of. Mint for you, mixed berry for the kids, no fight at the sink. Formulated by Dr. Michelle.
Add the Family Bundle to CartJust Shopping For The Kids?
Kids Mixed Berry Toothpaste
Already happy with your own toothpaste and just want a clean one the kids will use? Grab the mixed berry on its own. The same fluoride-free, hydroxyapatite formula, made for little mouths.
From Other Families
What Families Say
★★★★★ 4.9 stars from 2,400+ verified reviews
"I love this product and will never go back to regular toothpaste or mouthwash. I'm a client for life."
"Our teeth feel clean and fresh, and we've noticed a brighter look even as coffee drinkers. We love using products without unnecessary additives."
"I am a hygienist and love this product. It feels effective without all the added junk that comes in most dental products."
Dr. Michelle Jorgensen, DDS · Founder
I Made The Products I Couldn't Find
After more than 20 years in clinical dentistry, I knew exactly what was in conventional toothpaste, and that knowledge kept me up at night. I went looking for a clean, effective option my own family could use. Something a dentist would be proud to put her name on.
Over a million bottles later, these products are used by families across the country who are done settling for good enough.
Questions Before You Start
Good Things To Know
Is it safe if my kids swallow a little?
Both toothpastes are fluoride-free, which is one of the main reasons parents choose them for young kids. As with any toothpaste, use a small amount and supervise young children while they brush. The formula is designed for everyday family use.
Does fluoride-free actually work?
Hydroxyapatite has been used in oral care for decades, particularly in Japan and Europe. It's the mineral your enamel is naturally made of, so it works with your teeth rather than coating them. Dr. Michelle formulated with it because the research supports it, and she uses it with her own family.
Why toothpaste here instead of your tooth powder?
For a family just getting started, the tube is the easy yes. It's the format everyone already knows, the kids get a flavor they like, and there's nothing new to teach at the sink. Once the family is on board, the tooth powder is a natural next step whenever you're ready.
How long do the two tubes last?
Each tube is a standard size, so for one person brushing twice a day a tube generally lasts around a month. How long the bundle covers your household depends on how many people are sharing each tube.
What if we try it and it's not for us?
Reach out within 30 days and the team will make it right, no questions asked. Most families settle in within the first week, but you're never stuck with it.
Your Family's Routine Is Ready
You already did the thinking. This is just the part where the whole house gets on board.