From Dr. Michelle Jorgensen, DDS
Most brands use 3 to 5%. Mine is 10.
Hydroxyapatite is the mineral your teeth are made of. I'm Dr. Michelle Jorgensen, and after 20 years of practicing dentistry I formulated this tooth powder around it. Fluoride-free, with over one million bottles sold.
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From 560+ reviews
"I have never used a tooth powder before that makes my teeth feel as clean as going to the dentist for a dental cleaning. What a great feeling."
"I am a hygienist and have been practicing for 20 years... the most important thing is that it is made from the right ingredients. All my family loves it! We are lifers!"
"After brushing with this tooth powder I feel like I just came back from a cleaning at the dentist. It leaves my teeth clean and polished, plus the natural minty taste is amazing!"
The five reasons
Most hydroxyapatite tooth powders on the market are formulated at 3 to 5 percent. Mine is 10.
That's not a marketing number. It's a formulation decision.
Your enamel is built from hydroxyapatite. Every day, acids from food and drink pull a little of that mineral out, and your saliva works to put it back.
Brushing with hydroxyapatite gives your teeth more of the mineral they're already made of, which supports that remineralization process.
At lower concentrations, you're getting maintenance. At 10 percent, you're giving your enamel real support.
Same two minutes, morning and night. More of the mineral that does the work.
I chose 10 percent after 20 years of practicing dentistry, because I knew what concentration actually makes a difference. I knew the number before I launched the product.
"I built this formula because I couldn't find one I was willing to recommend."
No fluoride, no SLS, no harsh chemicals. Just minerals and botanicals, in a formula more than a million bottles' worth of families have already brushed with.
One jar lasts about 3 months, and every order is covered by a 30-day money-back guarantee.
I built this formula because I couldn't find one I was willing to recommend to my patients, my kids, or my grandkids. The number came first: 10% hydroxyapatite, the mineral your teeth are made of, in a fluoride-free powder you use every day in place of toothpaste.
Wet your brush, tap it in the jar, and brush for two minutes like you always have. It foams less than paste and leaves your teeth feeling smooth. Spit, but skip the rinse, so the hydroxyapatite stays on your teeth a little longer.
About 3 months for one adult brushing twice a day, roughly 200 brushes per 1.8 oz jar. Most families on Subscribe & Save pick every 3 months per person.
Cool mint from spearmint and wintergreen essential oils, with a light sweetness from xylitol. No artificial flavors, sweeteners, or preservatives.
Yes. There's no fluoride, so there's no swallowing warning on the label, and plenty of families share one jar. We also make a citrus version made for kids.
Hydroxyapatite has been researched for decades as a fluoride-free way to support enamel, and it's the mineral your teeth are made of. I'm a dentist, and it's what I use at home and what I recommend.
Orders ship within 3 business days. We ship anywhere in the United States and to Canada, and US orders over $99 ship free.
Then it's on us. Every order is covered by a 100% no-risk, 30-day money-back guarantee. Email support@livingwellwithdrmichelle.com and we'll take care of it.
10% hydroxyapatite. Fluoride-free. About 3 months per jar.
100% no-risk, 30-day money-back guarantee. Ships within 3 business days.
